November 10, 2025

The NYC Migration Story: What Real Estate Investors Actually Need to Know

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The NYC Migration Story: What Real Estate Investors Actually Need to Know

When headlines scream about NYC's "mass exodus" to Miami after Mamdani's win, it's easy to dismiss them as hype. However, the numbers tell a more interesting story than the clickbait suggests.

What's Actually Happening

The Financial Times highlighted something worth noting: Miami developers are actively courting wealthy New Yorkers, and there’s data backing up the trend. Between 2018 and 2022, roughly 30,000 New Yorkers moved to Palm Beach and Miami-Dade counties, bringing $9.2 billion in annual income with them. That’s substantial capital relocation.

Here’s where it gets more interesting. From May 2024 to October 2025, over 164,000 lower-income earners (under $200k) left NYC compared to just 15,552 high-income earners. This isn’t really about billionaires fleeing progressive policies (though that makes for better headlines). It’s middle-class New Yorkers saying "enough is enough" with affordability.

The Tax Math Is Real

NYC's combined state and city income taxes top 12%, while Florida has zero state income tax. For anyone earning serious money, that’s a hard number to ignore. New York's share of the nation's millionaires dropped from 12.7% in 2010 to 8.7% by 2022. This represents a decade-long trend, not a panic reaction.

Meanwhile, Miami's Class A office rents in Brickell jumped 9.6% year-over-year, with vacancy below 14%, while Manhattan's office vacancy sits at 22.1%. The market is speaking loudly.

Why This Matters for Self Storage

Multiple Florida metros—Jacksonville, North Central Florida, and Sarasota-Cape Coral—are now top emerging self-storage markets for 2025. St. Petersburg saw prices climb about 15% to $172, with only 5.9 square feet per person and zero new projects in development.

Population movement drives storage demand. Around 15–20% of self-storage demand comes from housing mobility, and as interest rates normalize, that number should accelerate.

Are Businesses Following?

This is the critical question. Since 2022, hedge funds, private equity firms, and family offices setting up permanent Palm Beach operations drove a 40% increase in average Class A lease size. When companies follow talent south, migration becomes structural instead of cyclical.

The Bottom Line

The PBD crew debate whether this is taxes, crime, lifestyle, or all three. Reality? It's probably affordability more than anything else. Mamdani's campaign centered on making NYC more affordable through rent freezes, free buses, universal childcare, and city-run grocery stores, funded by higher taxes on corporations and million-dollar earners.

Whether those policies work or accelerate departures remains to be seen. But one thing is clear: Florida's self storage fundamentals are strong, and this migration wave creates real opportunities for investors who know where to look.

Here's Where SPC Comes In

As a Florida-based self-storage brokerage, we're seeing this migration firsthand. Whether you're relocating from NYC and looking to diversify into Florida real estate, or you're an existing investor wanting to capitalize on these demographic shifts, we specialize in helping buyers find and acquire high-performing self storage assets across the state.

If you're considering investing in Florida self-storage or want to see what opportunities are currently available, drop your email in the comments or send us a DM. We'll share our latest listings and market insights tailored to what you're looking for.

Florida's not just a lifestyle upgrade anymore. It's becoming a serious wealth-building market for storage investors who get in while fundamentals are still favorable.

By

Matthew Horne

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