January 16, 2026
The State of the Self-Storage Transaction Market | Storage Point Advisors
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The State of the Self-Storage Transaction Market
Why Deals Are Harder to Close and What Owners Need to Understand
The self-storage transaction market remains active, but it has become significantly more disciplined than in prior cycles. Transactions are still closing across markets, yet a growing number are stalling, retrading, or failing to reach the finish line. In most cases, the issue is not a lack of buyer interest. It is a breakdown in alignment between seller expectations, buyer underwriting realities, and execution readiness.
Capital continues to target the self-storage sector due to its operational resilience and demand fundamentals. However, buyers today are underwriting with caution. Revenue growth assumptions are stress-tested against current market conditions. Operating expenses are examined in detail. Forward-looking supply pipelines, competitive positioning, and sustainability of cash flow play a far greater role in valuation than they did during prior expansionary periods.
As financing costs and return requirements have evolved, pricing across the sector has adjusted accordingly. Cap rates have expanded, though not uniformly. Well-located assets with durable occupancy, clean operating histories, and transparent financial reporting continue to attract strong interest. Assets with operational gaps, unclear value-add paths, or unsupported assumptions can still transact, but often at pricing levels that reflect real execution risk.
Why Self-Storage Transactions Are Breaking Down
Expectation mismatch remains the most common reason self-storage transactions fail in the current environment. Sellers often reference pricing achieved in a materially different market context, while buyers are underwriting based on today’s capital costs, operating risk, and competitive conditions.
When this disconnect is not addressed early in the process, deals rarely fail all at once. Instead, momentum slows, diligence timelines extend, and confidence erodes on both sides. Pricing discussions frequently re-emerge late in the process, often resulting in retrades or buyer disengagement.
Market selection has also become a more meaningful differentiator. Buyers are increasingly focused on barriers to entry, supply dynamics, and demand durability. Markets with controlled development and clear demand drivers continue to perform well. Markets facing oversupply or uncertain absorption still see activity, but underwriting is more conservative and deal structures are less forgiving.
What This Market Means for Owners Considering a Sale
For owners evaluating a sale, preparation matters more than ever. Buyers are no longer pricing assets solely on trailing performance. They are pricing execution risk, operational clarity, and certainty of close.
Clean and consistent financial reporting, documented occupancy and rate trends, and a realistic growth narrative are no longer optional. They are prerequisites for maintaining leverage throughout the transaction process. Owners who understand how buyers are underwriting today, rather than anchoring to historical benchmarks, are better positioned to preserve value.
Owners seeking guidance on navigating today’s transaction environment can learn more about advisory-led self-storage brokerage services.
An Operator-Led Perspective
At Storage Point Advisors, transactions are approached with an operator-led mindset informed by real ownership and operating experience. The focus is not on forcing transactions forward, but on aligning expectations, identifying risk early, and executing with clarity. This approach helps reduce late-stage friction and improves certainty of close in a more disciplined buyer environment.
Learn more about our self-storage brokerage and advisory services.
Looking Ahead
The self-storage transaction market will continue to reward preparation and discipline. Owners who invest the time to understand buyer expectations and address execution risk early will be best positioned to close successfully.
Experience beats theory.
Execution beats speculation.

